The assets page is where you can create page elements that you will use more than once. A good example is a CTA created by you or designed by our creative team. Place the element here and then each time you want to use it, make a copy of it onto the page where it should be placed.
They contain the content that is in the site's footer. Feel free to edit information as needed. Any changes made to these page Elements / Layout Containers will reflect throughout the site.